Management Must Make Choices
author: Lee Buttolph
Management is responsible for the choices a company makes. Companies that get it wrong are the ones that refuse to make those choices.
You can't have it all.
Employees also find it hard to work in a company where management refuses to make choices. When there is no clear direction they have to pick their own direction which is most likely not the direction you, the owner/manager, had in mind.
Customer also find companies that don't make coherent choices difficult to understand. Customers should know exactly what you stand for and why they should buy your product.